Endearing Films: Commercial and Wedding Videographer in California

Using Video Advertising

A video ad are most useful for generating awareness to your brand and excitement for the product or service that you offer. We suggest posting your ads on YouTube, Facebook, and other social media channels as a digital ad campaign. Always keeping in mind, to get traction, you’ll likely need to a designated marketing budget to promote your spot.

Measuring success for your ad?

Unlike most video content, view count is one of the biggest indicators of success when it comes to commercial ads. If no one is seeing it, the ad is not doing its job. Once views are up, keep an eye on engagement to see how much of your ad people are watching. For a short 15-30 second spot, engagement rates should be around 80%-90%

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